Comparing MMOGs to other games Types
MMO role-playing game
MMO first-person shooter
MMO real-time strategy
MMO sports Game
MMO racing
MMO rhythm game
MMO management game
MMO text-based game
MMO social game
Real-world simulations
MMO first-person shooter
MMO real-time strategy
MMO sports Game
MMO racing
MMO rhythm game
MMO management game
MMO text-based game
MMO social game
Real-world simulations
Others
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TAGE
Keeping in Touch as Interns Head Out
SOCIAL MEDIA
Keeping in Touch as Interns Head Out
This fall, Siemens (SI ) launched a secure social network open only to alumni of the Siemens Scholar program, which hosts college and graduate students who work on projects with the company.
The Siemens Scholar Network (alumni.siemens-foundation.org) solicited 2,500 alums to join in September. In the first two days, 277 signed up to build Facebook-style profiles.
The goal: to retain relationships with Generation Y talent after they graduate or move on to other corporations. Beyond posting bios and blog entries, members can peruse postings about Siemens job and internship opportunities.
By Reena Jana
// //
VIDEO GAMES
World of Warcraft, Watch Out: Lord of the Rings Is Advancing
Popular online role-playing game World of Warcraft (WOW) has serious competition. Lord of the Rings Online, based on J.R.R.Tolkien's books, is growing fast. In the six months since LOTRO's launch, 200,000 copies have been sold at retail, and 4 million characters have been created. The game has innovative features, including Google (GOOG ) Maps to navigate virtual lands. Later this year a free upgrade will offer customized virtual homes, a feature lacking in WOW. Chinese and South Korean versions will launch by 2008.
By Matt Vella
INNOVATION METRICS
Big Guns' Big Ideas to Track Innovation
A high-profile panel of CEOs and academics met last month in Washington to discuss how to measure innovation in the U.S. economy. It's part of an initiative sponsored by the Commerce Dept. that began last year, guided by an advisory committee whose members include Samuel Palmisano, IBM's chief executive.
His remarks, submitted in a written statement, pointed out a paradox: Productivity can appear to "decline" when a company is researching and developing an innovative new product.
The gathering elicited contributions from the likes of Medtronic (MDT ) Chairman and CEO Art Collins, who believes that market share is the performance measure that most closely aligns with innovation. Harvard economist Dale Jorgenson called for a scientifically designed annual survey to track innovation within service industries. Other notable advisers include Microsoft CEO Steve Ballmer and 3M CEO George Buckley.
Thirteen proposals were discussed, including the development of a national innovation index and a way to measure the "science of startups," or innovation within new businesses. The transcript is posted online at innovationmetrics.gov. Conclusions and recommendations will be published in November.
By Helen Walters
CARS
Jaguar Lets Its Designers out of the Cage
Ford Motor (F ) unveiled the Jaguar XF four-door coupe at September's Frankfurt Auto Show and will showcase it at the upcoming L.A. Auto Show. Plummeting sales and dramatic losses at Jaguar prompted Ford to give designers more freedom to reinvent the brand's look. The goal: to lure new global buyers to Jaguar with modern design. Changes include updated sports-coupe proportions (echoing the Lexus GS) and a horizontal grille. "It's about time Jaguar showed its claws," says Chief Designer Ian Callum.
By Gail Edmondson
Article Source: www.businessweek.com.
Keeping in Touch as Interns Head Out
This fall, Siemens (SI ) launched a secure social network open only to alumni of the Siemens Scholar program, which hosts college and graduate students who work on projects with the company.
The Siemens Scholar Network (alumni.siemens-foundation.org) solicited 2,500 alums to join in September. In the first two days, 277 signed up to build Facebook-style profiles.
The goal: to retain relationships with Generation Y talent after they graduate or move on to other corporations. Beyond posting bios and blog entries, members can peruse postings about Siemens job and internship opportunities.
By Reena Jana
// //
VIDEO GAMES
World of Warcraft, Watch Out: Lord of the Rings Is Advancing
Popular online role-playing game World of Warcraft (WOW) has serious competition. Lord of the Rings Online, based on J.R.R.Tolkien's books, is growing fast. In the six months since LOTRO's launch, 200,000 copies have been sold at retail, and 4 million characters have been created. The game has innovative features, including Google (GOOG ) Maps to navigate virtual lands. Later this year a free upgrade will offer customized virtual homes, a feature lacking in WOW. Chinese and South Korean versions will launch by 2008.
By Matt Vella
INNOVATION METRICS
Big Guns' Big Ideas to Track Innovation
A high-profile panel of CEOs and academics met last month in Washington to discuss how to measure innovation in the U.S. economy. It's part of an initiative sponsored by the Commerce Dept. that began last year, guided by an advisory committee whose members include Samuel Palmisano, IBM's chief executive.
His remarks, submitted in a written statement, pointed out a paradox: Productivity can appear to "decline" when a company is researching and developing an innovative new product.
The gathering elicited contributions from the likes of Medtronic (MDT ) Chairman and CEO Art Collins, who believes that market share is the performance measure that most closely aligns with innovation. Harvard economist Dale Jorgenson called for a scientifically designed annual survey to track innovation within service industries. Other notable advisers include Microsoft CEO Steve Ballmer and 3M CEO George Buckley.
Thirteen proposals were discussed, including the development of a national innovation index and a way to measure the "science of startups," or innovation within new businesses. The transcript is posted online at innovationmetrics.gov. Conclusions and recommendations will be published in November.
By Helen Walters
CARS
Jaguar Lets Its Designers out of the Cage
Ford Motor (F ) unveiled the Jaguar XF four-door coupe at September's Frankfurt Auto Show and will showcase it at the upcoming L.A. Auto Show. Plummeting sales and dramatic losses at Jaguar prompted Ford to give designers more freedom to reinvent the brand's look. The goal: to lure new global buyers to Jaguar with modern design. Changes include updated sports-coupe proportions (echoing the Lexus GS) and a horizontal grille. "It's about time Jaguar showed its claws," says Chief Designer Ian Callum.
By Gail Edmondson
Article Source: www.businessweek.com.